McMahon, ‘What Makes Hollywood Run? Capitalist Power, Risk and the Control of Social Creativity’

Abstract This dissertation combines an interest in political economy, political theory and cinema to offer an answer about the pace of the Hollywood film business and its general modes of behaviour. More specifically, this dissertation seeks to find out how the largest Hollywood firms attempt to control social creativity such that the art of filmmaking […]

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McMahon, ‘The Rise of a Confident Hollywood: Risk and the Capitalization of Cinema’

Abstract This paper investigates the historical development of risk in the Hollywood film business. Using opening theatres as a proxy for future expectations, the paper demonstrates how, from 1981 to 2011, Hollywood has improved its ability to predict the financial rankings of its films. More specifically, the Hollywood film business has become better at predicting […]

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